We’re Experts in Supercharging Clinical Data Workflows
We recently changed our tagline from “Know More, Know Now” to “Supercharge Your Clinical Data Workflows.”
It’s clear that life sciences and healthcare companies are cutting through obstacles in their path when they support their teams with technology that reduces friction in the work they do. Get that right and these companies can then afford to recruit the best talent, rather than engaging in panicked hiring from today’s shrinking populations of professionals purely to put bodies in seats.
Why would workflows produce more value than using AI as a knowledge engine producing miraculous insights that elude humans? Big ideas are good when you can produce them, but aren’t worth much if your team can’t keep up.
We’ve partnered with leading life sciences companies and providers to deliver a proprietary hypergraph to surmount this challenge. Our technology captures the complexity of precision medicine, achieving physician-level fluency with the data that harnesses advanced algorithms to enable fast and cost-effective hypergraph traversal.
Our Hypercube solution achieves a penny-per-query cost compared to the dollars-per-query of traditional generative AI. It processes queries in milliseconds rather than the hours of processing time per query that regular generative AI entails. It also eliminates hallucinations that rightly undermine trust in healthcare settings, as our research with the University of Massachusetts Amherst has demonstrated.
Imagine that productivity curve in your operations.
Fostering trust in AI
Across the healthcare space, the availability of healthcare talent is the main factor shaping business goals for 36 percent of organizations, according to Gartner. That’s more than any other factor like supply chain or competition. Demand for pathology services far exceeds available pathologists, risking costly delays; America is on its way to being 86,000 physicians short of demand by 2036; and everyone from hospitals to urgent care facilities and imaging centers is facing a staffing crisis.
Existing generic generative AI has the potential to automate work that absorbs 60 percent to 70 percent of employees’ time today, according to McKinsey. This shift has the potential to push down the cost of healthcare and make medical expertise widely available.
Yet well deserved mistrust of LLMs and generative AI is widespread in healthcare. Sixty percent of Americans told the Pew survey, for example, that they would be uncomfortable with medical providers relying on AI to deliver health care.
Consider hallucinations. Our experience and our partnerships might help elucidate this challenge. Here are some ways that our customers are leveraging AI: helping pathologists catalog and deidentify thousands of unstructured reports; digging through records to identify certain patient cohorts; screening patients for clinical trials; helping doctors transcribe notes from patient visits; and ensuring reliable medical summaries and handoff communications.
These may seem like routinized tasks, but the consequences of mistakes when conducting them can be enormous. That’s why “hallucinations” – when AI presents false data – or omissions are such a big hurdle for both medical professionals and patients. This risk lies at the heart of the lack of trust in AI.
We focus on designing solutions that address this lack of trust by bringing speed and accuracy to specific workflows and alleviating the talent crunch without any decline in reliability.
Power of neuro-symbolic systems
Mendel’s neuro-symbolic AI is designed to eliminate hallucinations, optimize explainability, and, crucially, inject reasoning into the AI pipeline using brain-like neural networks.
In addition to recognizing patterns like regular generative AI, Hypercube also comprehends abstractions and learns from its own mistakes. It looks at individual patient records to understand individual patient journeys and outcomes rather than drawing broad assumptions.
Our systems have been shown to outperform retrieval-augmented generation (RAG) and LLM-only techniques. In a recent study on the identification of patient cohorts from unstructured and structured EMRs, for instance, Mendel’s AI offerings outperformed GPT-4 in several benchmarks, including precision and recall. Unlike LLM-only solutions, Mendel’s approach also maintains a fixed cost per query, regardless of the database size.
Of course, this success is only one use case for our neuro-symbolic AI. The first step to bringing AI to your healthcare organization is understanding your own needs.
Toward the AI inflection point
Labor challenges in the medical space are inescapable. AI, meanwhile, promises to accelerate key workflows and create scalability without a hiring spree – but only as long as technology companies and healthcare can get the workflows right.
Mendel is moving the medical field closer to an AI inflection point where productivity can return to a growth trajectory while reducing the talent stress companies are feeling and allowing them to hire and grow more sustainably.
If you want to turn around the impact of talent shortages and exchange inefficient and unreliable technologies with solutions that have been validated by your peers to achieve the accuracy, cost, and speed that your workflows need, talk to us.
How does our brand now reflect those conversations? Let’s hand it over to Kitty Grier on our team.
The Evolution of the Mendel Brand: A New Era of Clinical AI Excellence
When I joined Mendel, one of my primary goals was to transform the brand's identity to reflect the groundbreaking work our technology enables. Our mission was clear: Mendel’s visual identity had to align with the sophistication and impact of our clinical AI solutions. Drawing on my experience with Fortune 500 enterprises, I knew that leading brands across industries maintain consistent, high-end aesthetics that make them stand out—something Mendel needed to accomplish in the highly competitive AI and healthcare markets.
The original Mendel brand, rooted in a purple palette with space imagery and elements of neural technology, represented our foundation in AI. While effective at first, it soon became clear that this visual language was becoming ubiquitous across the industry. At conferences like ASCO (American Society of Clinical Oncology), I observed a sea of purples and abstract AI-related imagery, making it difficult for us to stand out. Mendel needed a refresh—one that would break away from the norm and embody our unique position as leaders in clinical intelligence.
Shaping the New Identity: Inspired by Technology and Luxury
Our rebranding process involved extensive research and ideation under the direction of our CEO. To create a distinct look, we explored visual identities of top technology companies like Apple and Microsoft, as well as luxury brands such as the Four Seasons and Rolls Royce. Through detailed mood boards, we identified recurring themes—serif fonts for elegance, minimalist black and white color schemes, and polished, product-focused visuals that conveyed sophistication and clarity.
From these explorations, we crafted a new aesthetic grounded in bold black-and-white contrasts with accents of honey. Gold became our highlight color to stand out and jewel tones became our secondary colors, adding depth and richness to the brand. This design approach not only conveys our technological edge but also reflects the "white-glove" level service we provide to our customers.
Our updated logo was also adjusted for improved balance and visibility. With refined spacing, it now stands out on a crowded logo wall, ensuring that Mendel is always recognized as a premium brand.
Visualizing Complex Technology through Custom Illustrations
A major component of our rebrand was illustrating how Mendel’s technology works. Our hypergraph model, which powers the Mendel platform's advanced analytics, became a centerpiece of this new visual identity. This was a complex process, requiring multiple deep-dive meetings with both our CEO and Chief Science Officer. The goal was to develop visual metaphors that clearly explain the intricacies of our platform to both technical and non-technical audiences.
The result is a series of infographics, product mockups, and diagrams designed to demystify our solutions. These assets highlight Mendel’s ability to convert complex, unstructured medical data into meaningful insights, empowering healthcare professionals to make better decisions faster.
A Brand that Reflects Our Clinical AI Leadership
The new Mendel identity isn’t just about aesthetics—it’s about expressing the essence of our business. As a clinical AI platform, Mendel enables customers to derive real-world insights with unmatched speed and accuracy. Our rebrand serves to communicate this leadership. We want our customers to immediately understand that Mendel is not just another AI company, but a trusted partner delivering solutions purpose-built for healthcare.
By adopting this fresh, elegant look, Mendel now reflects the high standard of excellence that defines both our technology and service. We believe this update will resonate with our customers and help us stand apart in an industry where innovation and distinction are paramount.
The updated website at Mendel.AI encapsulates this transformation, providing an immersive experience that showcases our products and illustrates the clinical intelligence we deliver. Our hope is that our customers—whether they are in diagnostics, pharma R&D, or provider networks—will experience the ease of use, power, and transparency that Mendel offers through this enhanced digital experience.
This rebrand is about more than just standing out. It’s about communicating who we are at our core: an innovator, an enabler, and a trusted ally to the healthcare sector. Mendel’s new identity not only mirrors the quality of our AI platform but also reflects the optimism and empowerment we bring to healthcare professionals striving to solve the most complex medical challenges.
Ready to reason with your clinical data?
Get in touch with Mendel today to see how our AI-driven solutions can accelerate your recruitment and improve trial outcomes. Contact us and discover how Mendel’s Hypercube can streamline your clinical trial processes.
